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National Reading Day 2020:  Significance, celebrated and quotes by great authors 

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Today we all are celebrating National Reading Day. It is being dedicated to honor the father of the Library Movement in Kerala, the late P.N. Panicker, whose death anniversary falls on 19th June. Panicker was born on March 1, 1909, in Jamjamjum to Govinda Pillai and Janaki Amma at Neelamperoor. So 19th June is marked as the Day of Reading in his memory. The reading day is being celebrated for a month I.e., 19 June, 2020 – 18 July 2020.  

 

Earlier, the HRD Minister Ramesh Pokhriyal ‘Nishank’ had started a social media campaign ‘#MyBookMyFriend’ to encourage reading sessions among students. As part of the trial, several reported celebrities, sports stars, athletes, and leaders shared the book they were reading on social media. The campaign was launched in April 2020 in the event of World Book Day.

 

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So many types of surveys, campaigns, video making ,graphic making competition, reading poster etc. has being organised on this day to celebrate. 

 

Quotes on Reading by great Authors that will encourage you for reading : 

 

. A capacity, and taste, for reading gives access to whatever has already been discovered by others. —Abraham Lincoln

 

. Reading is an exercise in empathy; an exercise in walking in someone else’s shoes for a while. —Malorie Blackman

 

. Reading is an act of civilization; it’s one of the greatest acts of civilization because it takes the free raw material of the mind and builds castles of possibilities. —Ben Okri

 

. People say that life is the thing, but I prefer reading. —Logan Pearsall Smith

 

. Reading is a form of prayer, a guided meditation that briefly makes us believe we’re someone else, disrupting the delusion that we’re permanent and at the center of the universe. Suddenly (we’re saved!) other people are real again, and we’re fond of them. —George Saunders.

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. There is nothing more luxurious than eating while you read—unless it be reading while you eat.” – E. Nesbit

 

. “One glance at a book and you hear the voice of another person, perhaps someone dead for 1,000 years. To read is to voyage through time.” – Carl Sagan

 

. “I have a passion for teaching kids to become readers, to become comfortable with a book, not daunted. Books shouldn’t be daunting, they should be funny, exciting and wonderful; and learning to be a reader gives a terrific advantage.” – Roald Dahl

 

. “Man reading should be man intensely alive. The book should be a ball of light in one’s hand.” – Ezra Pound

 

. “If we encounter a man of rare intellect, we should ask him what books he reads.” – Ralph Waldo Emerson

 

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. “Always read something that will make you look good if you die in the middle of it.” – P.J. O’Rourke

 

. “Many people, myself among them, feel better at the mere sight of a book.” – Jane Smiley

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Business

Digital Marketer Aayush Rana all set to launch FirstBox

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Aayush Rana

Success not a day’s task but, eventually, the day comes when you keep following the right path. Aayush Rana is an example of how one can achieve the heights of success if one gives 100% to an idea and sticks to it until the seeds become the fruit-bearing tree. Aayush Rana had great affection for programming since his early childhood, and he is making his own websites since grade 11.

Aayush has founded many techs and news entertainment sites like FoxExclusive and Today in Bermuda, just to name a few. He also owns over 20 million audiences on various social media sites, which he occasionally used to promote other brands. Aayush Rana achieved a lot in so little time. But, the journey doesn’t end here.

The Creation Of KR Media and Launch of FirstBox by Aayush Rana :

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Aayush Rana is the owner of KR Media and also has launched various entertainment and tech news websites like FoxExclusive and Today in Bermuda, just to name a few. With the launch of KR Media, Aayush Rana began running social media campaigns for various brands that led to the increase in the influence of Aayush Rana in the field of marketing. This success is not a day’s journey, of course, and in the end, he ended up created digital strategies for a few of the top brands in the Indian market.

Aayush also used to be involved in the digital promotion of various Bollywood and regional artists.

The versatility of Aayush Rana has provided him with great fame, and now, he is one of the youngest marketers in our country. His plans of launching the online B2B e-commerce store, FirstBox, seem to be gathering quite a buzz from the whole market. With Narendra Dagar, Aayush Rana aims at conquering the B2B space and increase his influence among the small scale buyers with a low purchasing power. He plans to roll out FirstBox by the fourth quarter of 2021. He plans to keep no markup fees on the platform and will help buyers from small towns to easily purchase goods. The only charge they levy is the membership fees, that’s it.!

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We wish him the best of luck and hope he succeeds in his venture.

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Neha kakkar gifts 1 lakh to the Indian idol contestant.

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Who isn’t aware of Neha Kakkar? From her struggles in small reality to shows to rising to be one of the most celebrated singers in Bollywood, she has indeed come a long way. Known for her soft nature and almost mocked at via memes, she isn’t a stranger to feeling vulnerable for the right cause. She started her humble career as a Jagran singer and slowly through her perseverance and dedication climbed on to the ultimate stairs of success.

We are all aware of Neha Kakkar’s success. She had a tumultuous past but even then she came across all of it to be celebrated as a path breaker. But apart from her illustrious music career, she has also been praised by netizens for her new endeavour. In the recent Indian Idol season 12, where Kakkar has been one of the main panellists, she bestowed an unparalleled act of kindness that took millions of people by storm. Kakkar for quite some time has been into being the judge of this popular reality show and in a promo that was shot for the show showed Neha getting overly emotional after listening to the contestant Shahzad Ali’s story who is a resident of the pink city of Jaipur.

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His story of struggle moved this young singer and she could no longer contain herself from extending some sort of help to him. In a show of solidarity, Neha decided to lend him 1 lakh as fellow judge Vishal Dadlani chimed in and wanted to extend his helping hand as well.

Shahzad, who for his auditions, sang Nusrat Fateh Ali Khan’s classic Kinna Sohna Tenu hails from Jaipur and is an employee at a small cloth shop there. In the clip, he can be heard claiming that he was brought up by his grandmother, who in turn had taken a loan of Rs 5,000 so that Shahzad could go for auditions to Mumbai. After the generous offerings made by Kakkar, Dadlani ensured that he would soon find a teacher for him to help him work better on his vocals.

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Stress helps one give away and receive emotional support.

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Believe it or not, human minds have a weird way of action. We never know what it’s planning and how it responds. There’s a possibility that we may never know it in its full functionality. Rightly so, who doesn’t love peace and ambience? And the very thought of stress, indeed stresses us out. But there’s always light at the end of the tunnel and the thereby research has it that stress can be the new social motivation that you need.

Under all the negative aspects of stress lies a special benefit that could take you by awe. The research that was recently published in the journal Stress & Health stressed on the fact that experiencing stress in workplaces or everyday lives made people both more susceptible to both asking for as well as lending out social support. This sparks an unbreakable bond of gratitude and support among various individuals which helps people strive out of the toxic environment. Also, the extended support helped people to finally come out of the feeling of extreme stress and strain.

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Stressors that promote the feeling of desperation and helplessness can be varied. From arguments with someone we love and care or at workplaces to stressful events at work or school to major disapprovals at home, there are many factors. But whatever be the cause of the stress, the aftermath is almost similar. The researchers agree on the fact that on average, participants of the research were more than twice as likely to either give away or receive some sort of emotional support during times that they experienced a stressor. This has been invariably linked to most of human behaviour.

In the study, it was asserted that women, in general, were more inclined towards engaging in more giving and receiving emotional support than their counterparts. Men were supposedly less supportive in terms of their counterparts. Though affirmative, the researchers were surprised that stress was linked to people not just wanting to get emotional support, but giving it as well. Hence though stress is often not the most positive feeling yet it still has the power to drive people towards attaining somewhat emotional closures and support and at the end, this is what that matters.

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